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How to Drive Customer Engagement with a Neon Sign in Singapore?

A well design LED neon signage has the ability to attract customers to your business. There is a lot of planning involved in creating a Neon Sign in Singapore that you may never think about before. If your current signage lacks customer appeal or is looking to rebrand your business’s signage entirely, you need to make some necessary changes.


Let’s discuss what changes you can make to your LED neon Signage in order to drive customer engagement.

 

Location

One factor that may be preventing your company’s sign from attracting business is its location. Visibility is one of the critical factors and the biggest strengths of a company’s sign. Some essential traits include:

  • Visibility from the sidewalk or street
  • How close it’s positioned to another business’s sign
  • If your sign is double-sided and can be viewed from various directions

 

When a neon sign in Singapore doesn’t provide value to a business, it can be due to it’s less visibility. If your sign can’t easily be seen and identified from a hundred feet away, you may want to consider relocating your sign to a higher point or placing it in an area that has several vantage points.

 

Big in Size and Can Be Easily Readable

An LED neon signage won’t do any good if no one can understand what it says or means. With signage, the bigger, the better. Most often, signs are installed near the road where people can see them. If your sign can’t be read, consider making the sign larger or adding a bigger, more readable font. While script fonts are elegant and pretty, they are hard to read from far locations.

 

However, make sure your sign’s font works harmoniously with the theme of your business. For example, Google wouldn’t be a brand that we know well today if it had a more natural or script type font.

 

Avoid Adding Too Much Graphics

While big, clear signs can be a great thing, and trying to do much to your sign can end up hurting your business more than it attracts potential clients. You may have many features you want to post about your business. However, fitting them all on one sign isn’t the most incredible idea. Too much text or graphics on a sign can be too much for a consumer to read immediately. The amount of text and decline may also turn them off to view it all together. Keeping your sign readable and straightforward benefits to your readers and your business.



How can Neon Life help to design the best neon sign for your business?

At Neon Life, our experts will create and design the best neon sign in Singapore for businesses, bars, restaurants, etc. Our team will also guide you regarding the size, color, font, and right placement of your neon sign. You can also create your own LEDneon signage using the neon customizer tool on our website. Contact our experts today and get the best deal.

Comments

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